Creating a striking brand moment at the heart of Liberty, and bringing Barbour’s identity to life on a monumental scale.

Lucky Fox designed, produced and installed a series of towering tartan fabric roll props, reaching over 12 metres high. Finished with a gold chrome-effect 3D-printed zip, the structures command attention from every floor of the six-storey space.

Frayed tension ropes, dyed to complement the tartan palette, work twofold. First, to introduce another layer of texture and contrast against the atrium’s dark heritage timber. Secondly, to bring structural integrity to the sculpture.

A bespoke floor graphic featuring Barbour branding completes the takeover.

Concept design, production and installation by Lucky Fox.

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